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Self Knowledge is the most important kind of knowledge

Remembering back to a time when we went to airports to go on holiday I used to buy a couple of books at the airport for the trip - one would be fiction and one would be a current "management" book.

Attached is a video clip (20 minutes) relating to one of these "management" books which added a whole different dimension to how I approach communications and engagement at work and introduced to me a new level of fascination to how the mind works and how our brain can fool us.

I never thought that cognitive science would intrigue me or be a factor in how I viewed leadership - but I am an accountant who as they say "....understand the cost of everything and the value of nothing..."

Equally - I do sometimes lose the butter in the fridge but a sweetly hit golf ball will always be in my mind and memory








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